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Snus Guide
1. Nicotine content
The Nicotine content is shown in mg/g (industry standard) and mg/Pouch.
mg/g: Indicates the Nicotine content per gram.
mg/Pouch: Shows the actual Nicotine content per Portion, depending on pouch format and fill amount. This number helps you assess the strength of the Snus more precisely.
Mild
Nicotine content
1 - 5 mg/g
Suitable for
Beginners
Medium
Nicotine content
6 - 9 mg/g
Suitable for
Smokers/Vapers
Strong
Nicotine content
10 - 14 mg/g
Suitable for
Smokers/Vapers
Extra Strong
Nicotine content
15 - 20 mg/g
Suitable for
Experienced users
Ultra Strong
Nicotine content
21 - 65 mg/g
Suitable for
Pros
2. Pouch format
There are three pouch formats that influence the Nicotine content per Portion:
Mini
Very small and discreet Pouch, with the lowest Nicotine content per Portion.Slim
Slimmer Pouch for discreet use, usually under 1 gram, with less nicotine per Portion.Large
Large Pouch with a higher fill volume, and therefore more nicotine per Portion.3. Flavor
Our Snus products can be divided into four flavor categories:
Classic:
Berry flavor:
Fruity:
Other:
Products with mint, menthol, and peppermint are often perceived as more intense, since the cooling effect creates an extra tingling sensation under your lip.
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